Creative direction and content strategy for the launch of Zig-Zag Apparel, and extension of the prolific Zig-Zag Rolling Paper Brand. Achieved 6x ROAS within the first 3 months.Creative direction and content strategy for the launch of Zig-Zag Apparel, and extension of the prolific Zig-Zag Rolling Paper Brand. Achieved 6x ROAS within the first 3 months.